AWARENESS PROGRAMME
SWASTIK COMPUTER PRODUCTS for creating promising awareness throughout the country
will do the following:
1. General Awareness through various media
2. Digital awareness.
3. Awareness through trade partners.
4. Awareness through Advertisements
5. Awareness through training and conducting regular workshop.
GENERAL AWARENESS THROUGH VARIOUS MEDIA INCLUDING PRINT MEDIA
Through Booklets /leaflets- Products manuals /products catalog shall contain a booklet
/leaflet endeavoring to make the user aware on the E-waste and its handling, manner of
disposal (do’s and don’ts).The information covers the under mentioned things;
• Hazardous constituents in electrical and electronics equipments.
• Impacts of importers handling/dumping OR disposal/accidental breakage/recycling of
e-waste.
• Handling of e-waste (Do’s Don’ts).
• Symbol on products & Booklet mentioning prevention of dumping of E-waste in
garbage bins.
• Mechanism available to consumers for disposal of their e- waste directly to recyclers
data and take back systems.
Through Invoices:-The Company shallprints on its invoices a one liners information its
toll free numbers for disposal of e- waste.
THROUGH LOGOS/SLOGANS ON PRODUCTS WHICH STATE THAT
RECYCLING IS NECESSITY:-
This step will help the customers to get knowledge and
encouragements for proper disposal through recycling of the products.
DIGITAL AWARENESS
Through Social Networks sites: SWASTIK COMPUTER PRODUCTS through its various social
networking platforms (Facebook, twitter,instagram website) undertakes to post on monthly
basis to educate its customers about electronics waste.
AWARENESS THROUGH TRADE PARTNERS
By Installing banners /standers/ poster /at its dealers to the put on the prominent places in
theirs premise in orders to educate customers /create awareness about what is electronics
waste its hazardous impacts and the contact details of our authorized recyclers /dismantler
to facilitate the customers for the safe disposal of their electronics waste.
AWARENESS THROUGH ADVERTISEMENTS
SWASTIK COMPUTER PRODUCTS shall spread e-waste awareness by doing advertisements in
the following manners
a) Online Advertisements Videos on YouTube channel/YouTube commercial.
b) Outdoor Advertisements.
The company shall also advertise in educating its customers in various company sponsored
events (awarded functions, contents, seminars, exhibitions etc.)via posters, standees and
videos informing and sensitizing the customers about electronics waste, how not to dispose
electronics waste in garbage bins but safe disposal of electronics waste.
AWARENESS THROUGH TRAINING AND CONDUCTING REGULAR WORKSHOPES
SWASTIK COMPUTER PRODUCTS will initiate training programs for RAWS, school, and
colleges etc.for creating awareness amongst the general public.
SWASTIK COMPUTER PRODUCTS will do this activity twice in every month covering two
state /UT/totaling to at least 24 such activities in a calendar year which covers 24 sate/UT.
The Company shall educate all existing employees by conducting quarterly training /worker
shops on e-waste and also a presentation on electronics waste shall be mandatorily by made
a parts of the induction program for all new employees of the company.
The company shall provide training to Shop Owners/ retailers demonstrating the various
aspects of electronics waste, safe, disposal, collection centers and hazardous impacts of
electronics waste which shall be passed on to the customers visiting the various
dealers/retailers. This will be done on a PAN India basis.
Awareness through Advertisement
SWASTIK COMPUTER PRODUCTS shallspread e-waste awareness by doing advertising in the
following manner:
• Online Advertising through Videos on YouTube Channel/ YouTube commercial
• Outdoor Advertising
The Company shall advertise in future, educating its customers, in various company
sponsored events (award functions, contents, seminars, exhibitions etc.) via posters,
standees and videos informing and sensitizing the customers about electronic waste, how
not to dispose electronic waste and the safe way of disposing electronic waste.
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